Fractional Talent Membership
Positioning & Pricing Support
One of the biggest challenges executives face when going fractional is knowing what to charge — and how to reframe a corporate career into a compelling fractional proposition. Most undervalue themselves significantly. This module is designed to fix both problems, giving you the confidence and the evidence to position yourself and price yourself correctly.
What's included
Day rate and retainer pricing frameworks benchmarked against real current market data across functions and sectors
Guidance on pricing models — day rate vs monthly retainer vs project fee — and when to use each
Profile positioning workshop — how to translate your corporate career into a fractional value proposition that resonates with CEOs and business owners
Sector and function-specific positioning playbooks so your messaging reflects your actual expertise
LinkedIn optimisation guide for fractional executives — what to say, how to say it, and what to avoid
One-to-one positioning review session with the THE team to review your profile and messaging
Templates for capability statements, pitch decks and introductory emails to prospective clients
Members consistently report raising their rates after working through the pricing framework — often significantly. The investment in membership pays for itself quickly.